Course director

Philippe Jean

When

Tuesday 4:30pm - 8:30pm Eastern Time (ET)

Context Assignment #4 - Final Vision

Students will focus on attracting potential future audiences for their projects by creating a digital marketing website

In order to achieve this, your marketing website should target your audience well. Thus, this website should explain and have a selling aspect of your project.

Evaluation Criteria

Introduction

Week 11 - November 24

For your project, make sure to place an emphasis on:

  • Key core features with a clear explanation
  • What are the benefits/values of your projects
  • Speculative testimonials
  • Speculative "as seen on tv" with publisher logo review
  • Etc

Also, every student should leverage their existing materials done in class such as:

  • High Fidelity Mocks
  • UI Animations
  • Etc
  • Due Next Week
  • Narrow down ideas
  • Sketching wireframes low and mid fidelities
  • Make sure to have enough material for the last in class exercises.
Feedback

Week 12 - December 1

Under the concept of virtual token attribution, students will provide 8 different sets of feedback inside their respective Figma file.

Remember, feedback is a gift—you should think critically while you share it. Here are some guidelines and procedures:

  • Use the master token feedback component from the class Figma library and paste it inside all student spaces where you want to emphasize your feedback.
  • Make sure to include your name.
  • Be objective with your feedback.
  • Feedback is about the design material and not the person itself.
  • Make sure to emphasize constructive feedback
  • Students must give 8 pieces of constructive feedback (mandatory)
  • All feedback should be captured under your class website as proof and linked to the specific Figma project

For future information on this technique, please refer to the toolbox section on the class website.

  • Due Next Week
  • Assignment 4 ready for presentation.